Position/Title:
Strategic Account Manager, Digital |
Details:
Do you excel at developing results-driven marketing campaigns and delivering strategic solutions for your clients? If you’re a digital marketing strategist with a strong background in sales and business development, KLAS 8 News Now, the Nexstar Media station in Las Vegas—offers an exciting opportunity to play a key role on our advertising sales team.
As a Digital Strategic Account Manager, you will contribute to team goal achievement by collaborating with colleagues to develop effective, client-focused solutions. You will also identify and pursue new business opportunities and manage your own portfolio of accounts.
The compensation plan offers a competitive base salary enhanced by monthly commissions and quarterly bonus opportunities designed to reward your success.
If you’re ready to elevate your career as part of a fun, goal-driven team, we’d like to connect with you. |
Experience:
What You’ll Be Doing:
- Collaborate with sales team on digital strategy, proposal development, client service and performance reports for key accounts.
- Develop and present customized multichannel digital advertising plans. Pitch and close new accounts together with other team members.
- Prospect, develop, close, maintain and grow high-level new business to manage on your own.
- Analyze and interpret key performance metrics: CTR, CPC, CPA, ROAS, video completion rate, reach/frequency, conversions and make data driven recommendations for performance improvement.
- Develop a file of case studies to document success stories.
- Share knowledge of digital media tactics, best practices and marketing trends during training meetings.
- Assist sales management team with special projects.
What You’re Good At:
- Identifying opportunities to meet client goals by utilizing the best combination of tactics.
- Discussing detailed topics with key decision makers.
- Translating strategy into execution by providing a clear plan that delivers measurable outcomes.
- Presenting insights and recommendations clearly to teammates and clients.
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Requirements:
Required Skills & Qualifications:
- Experience with CTV, digital video advertising and CPM based campaigns is essential.
- You have sales experience in a client-facing role, preferably with an agency, media company or digital marketing organization.
- Comprehensive knowledge and practical application of digital media tactics, targeting capabilities and analytics.
- Excellent presentation skills – Ability to write, design and deliver clear and concise information in a creative and compelling format.
- Time management skills are essential to success in this role.
- You are skilled at efficiently creating sharp, polished documents in Microsoft Office including PowerPoint and Excel.
- Professional appearance is a must.
Education/Experience:
- Bachelor’s degree in marketing, advertising, mass communications, or a related field, or an equivalent combination of education and proven work-related experience.
- Minimum of five years of experience in a strategic role in digital advertising sales and marketing, preferably within a media company or agency.
Physical Demands & Work Environment:
This is an in-office role. The Strategic Account Manager must be able to sit, conduct telephone conversations, use email, write memos, conduct face-to-face discussions with individuals and groups, make decisions without supervision, and work indoors in environmentally controlled conditions.
EEO Statement: Equal Opportunity Employer Minorities / Women / Veterans / Disabled |
