Job Summary | Major goals and objectives.
The Local Sales Manager oversees, leads and motivates local Account Executives to generate new advertisers and expand the revenue share of existing clients. This position utilizes all sales platforms to develop new business including broadcast television, digital and mobile media and strategically leads the team in growing transactional accounts.
Essential Job Functions
Accountabilities, Actions and Expected Measurable Results
Attracts, motivates and retains highly qualified Account Executives.
Plans, creates and manages systems contributing to a comprehensive and aggressive program for revenue growth.
Provides leadership to sales team for revenue, market share growth and new business development.
Provides input into station’s strategic planning, marketing and sales budgets as requested.
Prepares sales professional/creative presentations for management and clients.